VITL Insider Purchase Research — May 21, 2026

Site Information
MarketWizards.netInsider Purchase Research
VITL
Sector : Consumer StaplesCurrent Market Cap : $372.22MInsider Purchase Pulse Date: May 21, 2026
Market price & volume through Shares outstanding as of (SEC filing)Short interest as of (FINRA)

How This Insider Purchase Pulse Works

“Purchase” refers to qualifying purchases made by company insiders. An Insider Purchase Pulse is a point-in-time research snapshot of that activity, not a recommendation from MarketWizards to purchase the stock. The Insider Purchase Pulse Date is the date the most recent qualifying insider purchase became public. The report summarizes all qualifying purchases disclosed during the 7-, 30-, 60-, 90-, and 180-calendar-day periods counted backward from the Pulse Date—not backward from today. Purchases disclosed on the Pulse Date itself are also included. When a new qualifying purchase becomes public, it creates a new Pulse Date, and all activity windows and KPIs are recalculated. The previous Pulse remains a historical observation, but its return monitoring closes. A new monitoring period begins from the new Pulse Date so subsequent performance is evaluated against the latest insider-information state.

The report is designed to make the timing, concentration, and scale of qualifying insider purchases across the 180-calendar-day lookback easy to see. It also tracks the stock’s subsequent return and performance relative to SPY from the Latest Pulse Date, helping readers observe how forward performance develops after each disclosed purchase pattern.

Example

For this May 21, 2026 Insider Purchase Pulse, the 30-day lookback covers Apr. 22 through May 21. If another qualifying purchase becomes public on May 28, May 28 becomes the new Pulse Date, the activity windows and KPIs are recalculated, and return monitoring begins again from the new Pulse.

Purchase Commitment

Capital Committed$512.7K180-day total
Shares Purchased48.1K180-day total

Insider Participation

Buyers11180-day total
Events12180-day total

Insider Cost & Market Price

Weighted Cost$10.66
Market Price$8.67
Price vs Cost-18.63%

Relative Purchase Size

180D Purchase / Current Market Cap i0.14%
180D Shares Purchased / Current Shares Outstanding i0.11%

Short Interest & Liquidity

Short Interest i20.24%
Days to Cover i5.43 days

Price & Insider Purchases Before the Pulse Date

Six-month price history ending on the Pulse Date. Purchase markers use transaction dates and reported weighted purchase prices.

$4.77$16.44$28.11$39.78Dec 2025Jan 2026Feb 2026Mar 2026Apr 2026May 2026Pulse Date - May 21, 2026Market PriceSPY - RebasedInsider PurchasePulse DateNov 21, 2025Closing Price$32.06Nov 24, 2025Closing Price$30.67Nov 25, 2025Closing Price$31.35Nov 26, 2025Closing Price$32.12Nov 28, 2025Closing Price$32.70Dec 1, 2025Closing Price$32.92Dec 2, 2025Closing Price$31.16Dec 3, 2025Closing Price$30.52Dec 4, 2025Closing Price$31.46Dec 5, 2025Closing Price$31.73Dec 8, 2025Closing Price$31.73Dec 9, 2025Closing Price$33.33Dec 10, 2025Closing Price$33.94Dec 11, 2025Closing Price$33.99Dec 12, 2025Closing Price$34.30Dec 15, 2025Closing Price$34.53Dec 16, 2025Closing Price$32.20Dec 17, 2025Closing Price$32.79Dec 18, 2025Closing Price$32.25Dec 19, 2025Closing Price$33.38Dec 22, 2025Closing Price$32.67Dec 23, 2025Closing Price$32.59Dec 24, 2025Closing Price$32.68Dec 26, 2025Closing Price$31.73Dec 29, 2025Closing Price$32.51Dec 30, 2025Closing Price$32.99Dec 31, 2025Closing Price$31.94Jan 2, 2026Closing Price$29.82Jan 5, 2026Closing Price$29.70Jan 6, 2026Closing Price$30.03Jan 7, 2026Closing Price$30.04Jan 8, 2026Closing Price$30.06Jan 9, 2026Closing Price$30.90Jan 12, 2026Closing Price$30.81Jan 13, 2026Closing Price$30.59Jan 14, 2026Closing Price$29.55Jan 15, 2026Closing Price$29.49Jan 16, 2026Closing Price$29.25Jan 20, 2026Closing Price$27.46Jan 21, 2026Closing Price$27.30Jan 22, 2026Closing Price$30.11Jan 23, 2026Closing Price$28.38Jan 26, 2026Closing Price$27.50Jan 27, 2026Closing Price$27.80Jan 28, 2026Closing Price$27.21Jan 29, 2026Closing Price$28.13Jan 30, 2026Closing Price$28.45Feb 2, 2026Closing Price$27.44Feb 3, 2026Closing Price$26.72Feb 4, 2026Closing Price$26.82Feb 5, 2026Closing Price$26.19Feb 6, 2026Closing Price$26.85Feb 9, 2026Closing Price$26.12Feb 10, 2026Closing Price$26.15Feb 11, 2026Closing Price$25.80Feb 12, 2026Closing Price$27.71Feb 13, 2026Closing Price$28.41Feb 17, 2026Closing Price$28.24Feb 18, 2026Closing Price$27.47Feb 19, 2026Closing Price$27.55Feb 20, 2026Closing Price$27.17Feb 23, 2026Closing Price$25.57Feb 24, 2026Closing Price$25.76Feb 25, 2026Closing Price$24.79Feb 26, 2026Closing Price$22.11Feb 27, 2026Closing Price$21.09Mar 2, 2026Closing Price$20.12Mar 3, 2026Closing Price$20.30Mar 4, 2026Closing Price$20.01Mar 5, 2026Closing Price$19.89Mar 6, 2026Closing Price$19.89Mar 9, 2026Closing Price$19.10Mar 10, 2026Closing Price$18.06Mar 11, 2026Closing Price$17.62Mar 12, 2026Closing Price$17.47Mar 13, 2026Closing Price$17.21Mar 16, 2026Closing Price$16.21Mar 17, 2026Closing Price$15.70Mar 18, 2026Closing Price$15.16Mar 19, 2026Closing Price$15.33Mar 20, 2026Closing Price$14.51Mar 23, 2026Closing Price$13.69Mar 24, 2026Closing Price$13.80Mar 25, 2026Closing Price$13.54Mar 26, 2026Closing Price$13.01Mar 27, 2026Closing Price$13.14Mar 30, 2026Closing Price$13.20Mar 31, 2026Closing Price$14.12Apr 1, 2026Closing Price$13.40Apr 2, 2026Closing Price$12.59Apr 6, 2026Closing Price$13.11Apr 7, 2026Closing Price$13.55Apr 8, 2026Closing Price$12.77Apr 9, 2026Closing Price$12.99Apr 10, 2026Closing Price$13.04Apr 13, 2026Closing Price$12.75Apr 14, 2026Closing Price$12.75Apr 15, 2026Closing Price$12.26Apr 16, 2026Closing Price$12.47Apr 17, 2026Closing Price$12.29Apr 20, 2026Closing Price$12.80Apr 21, 2026Closing Price$13.13Apr 22, 2026Closing Price$12.50Apr 23, 2026Closing Price$12.73Apr 24, 2026Closing Price$12.64Apr 27, 2026Closing Price$13.17Apr 28, 2026Closing Price$12.96Apr 29, 2026Closing Price$12.10Apr 30, 2026Closing Price$13.65May 1, 2026Closing Price$14.18May 4, 2026Closing Price$13.00May 5, 2026Closing Price$12.80May 6, 2026Closing Price$12.00May 7, 2026Closing Price$9.52May 8, 2026Closing Price$8.94May 11, 2026Closing Price$8.74May 12, 2026Closing Price$8.65May 13, 2026Closing Price$8.33May 14, 2026Closing Price$8.51May 15, 2026Closing Price$8.48May 18, 2026Closing Price$8.28May 19, 2026Closing Price$9.17May 20, 2026Closing Price$9.43May 21, 2026Closing Price$9.24Nov 21, 2025SPY Closing Price$659.03SPY Return0.00%Nov 24, 2025SPY Closing Price$668.73SPY Return+1.47%Nov 25, 2025SPY Closing Price$675.02SPY Return+2.43%Nov 26, 2025SPY Closing Price$679.68SPY Return+3.13%Nov 28, 2025SPY Closing Price$683.39SPY Return+3.70%Dec 1, 2025SPY Closing Price$680.27SPY Return+3.22%Dec 2, 2025SPY Closing Price$681.53SPY Return+3.41%Dec 3, 2025SPY Closing Price$683.89SPY Return+3.77%Dec 4, 2025SPY Closing Price$684.39SPY Return+3.85%Dec 5, 2025SPY Closing Price$685.69SPY Return+4.05%Dec 8, 2025SPY Closing Price$683.63SPY Return+3.73%Dec 9, 2025SPY Closing Price$683.04SPY Return+3.64%Dec 10, 2025SPY Closing Price$687.57SPY Return+4.33%Dec 11, 2025SPY Closing Price$689.17SPY Return+4.57%Dec 12, 2025SPY Closing Price$681.76SPY Return+3.45%Dec 15, 2025SPY Closing Price$680.73SPY Return+3.29%Dec 16, 2025SPY Closing Price$678.87SPY Return+3.01%Dec 17, 2025SPY Closing Price$671.40SPY Return+1.88%Dec 18, 2025SPY Closing Price$676.47SPY Return+2.65%Dec 19, 2025SPY Closing Price$680.59SPY Return+3.27%Dec 22, 2025SPY Closing Price$684.83SPY Return+3.91%Dec 23, 2025SPY Closing Price$687.96SPY Return+4.39%Dec 24, 2025SPY Closing Price$690.38SPY Return+4.76%Dec 26, 2025SPY Closing Price$690.31SPY Return+4.75%Dec 29, 2025SPY Closing Price$687.85SPY Return+4.37%Dec 30, 2025SPY Closing Price$687.01SPY Return+4.25%Dec 31, 2025SPY Closing Price$681.92SPY Return+3.47%Jan 2, 2026SPY Closing Price$683.17SPY Return+3.66%Jan 5, 2026SPY Closing Price$687.72SPY Return+4.35%Jan 6, 2026SPY Closing Price$691.81SPY Return+4.97%Jan 7, 2026SPY Closing Price$689.58SPY Return+4.64%Jan 8, 2026SPY Closing Price$689.51SPY Return+4.62%Jan 9, 2026SPY Closing Price$694.07SPY Return+5.32%Jan 12, 2026SPY Closing Price$695.16SPY Return+5.48%Jan 13, 2026SPY Closing Price$693.77SPY Return+5.27%Jan 14, 2026SPY Closing Price$690.36SPY Return+4.75%Jan 15, 2026SPY Closing Price$692.24SPY Return+5.04%Jan 16, 2026SPY Closing Price$691.66SPY Return+4.95%Jan 20, 2026SPY Closing Price$677.58SPY Return+2.81%Jan 21, 2026SPY Closing Price$685.40SPY Return+4.00%Jan 22, 2026SPY Closing Price$688.98SPY Return+4.54%Jan 23, 2026SPY Closing Price$689.23SPY Return+4.58%Jan 26, 2026SPY Closing Price$692.73SPY Return+5.11%Jan 27, 2026SPY Closing Price$695.49SPY Return+5.53%Jan 28, 2026SPY Closing Price$695.42SPY Return+5.52%Jan 29, 2026SPY Closing Price$694.04SPY Return+5.31%Jan 30, 2026SPY Closing Price$691.97SPY Return+5.00%Feb 2, 2026SPY Closing Price$695.41SPY Return+5.52%Feb 3, 2026SPY Closing Price$689.53SPY Return+4.63%Feb 4, 2026SPY Closing Price$686.19SPY Return+4.12%Feb 5, 2026SPY Closing Price$677.62SPY Return+2.82%Feb 6, 2026SPY Closing Price$690.62SPY Return+4.79%Feb 9, 2026SPY Closing Price$693.95SPY Return+5.30%Feb 10, 2026SPY Closing Price$692.12SPY Return+5.02%Feb 11, 2026SPY Closing Price$691.96SPY Return+5.00%Feb 12, 2026SPY Closing Price$681.27SPY Return+3.37%Feb 13, 2026SPY Closing Price$681.75SPY Return+3.45%Feb 17, 2026SPY Closing Price$682.85SPY Return+3.61%Feb 18, 2026SPY Closing Price$686.29SPY Return+4.14%Feb 19, 2026SPY Closing Price$684.48SPY Return+3.86%Feb 20, 2026SPY Closing Price$689.43SPY Return+4.61%Feb 23, 2026SPY Closing Price$682.39SPY Return+3.54%Feb 24, 2026SPY Closing Price$687.35SPY Return+4.30%Feb 25, 2026SPY Closing Price$693.15SPY Return+5.18%Feb 26, 2026SPY Closing Price$689.30SPY Return+4.59%Feb 27, 2026SPY Closing Price$685.99SPY Return+4.09%Mar 2, 2026SPY Closing Price$686.38SPY Return+4.15%Mar 3, 2026SPY Closing Price$680.33SPY Return+3.23%Mar 4, 2026SPY Closing Price$685.13SPY Return+3.96%Mar 5, 2026SPY Closing Price$681.31SPY Return+3.38%Mar 6, 2026SPY Closing Price$672.38SPY Return+2.03%Mar 9, 2026SPY Closing Price$678.27SPY Return+2.92%Mar 10, 2026SPY Closing Price$677.18SPY Return+2.75%Mar 11, 2026SPY Closing Price$676.33SPY Return+2.63%Mar 12, 2026SPY Closing Price$666.06SPY Return+1.07%Mar 13, 2026SPY Closing Price$662.29SPY Return+0.49%Mar 16, 2026SPY Closing Price$669.03SPY Return+1.52%Mar 17, 2026SPY Closing Price$670.79SPY Return+1.78%Mar 18, 2026SPY Closing Price$661.43SPY Return+0.36%Mar 19, 2026SPY Closing Price$659.80SPY Return+0.12%Mar 20, 2026SPY Closing Price$648.57SPY Return-1.59%Mar 23, 2026SPY Closing Price$655.38SPY Return-0.55%Mar 24, 2026SPY Closing Price$653.18SPY Return-0.89%Mar 25, 2026SPY Closing Price$656.82SPY Return-0.34%Mar 26, 2026SPY Closing Price$645.09SPY Return-2.12%Mar 27, 2026SPY Closing Price$634.09SPY Return-3.78%Mar 30, 2026SPY Closing Price$631.97SPY Return-4.11%Mar 31, 2026SPY Closing Price$650.34SPY Return-1.32%Apr 1, 2026SPY Closing Price$655.24SPY Return-0.58%Apr 2, 2026SPY Closing Price$655.83SPY Return-0.49%Apr 6, 2026SPY Closing Price$658.93SPY Return-0.02%Apr 7, 2026SPY Closing Price$659.22SPY Return+0.03%Apr 8, 2026SPY Closing Price$676.01SPY Return+2.58%Apr 9, 2026SPY Closing Price$679.91SPY Return+3.17%Apr 10, 2026SPY Closing Price$679.46SPY Return+3.10%Apr 13, 2026SPY Closing Price$686.10SPY Return+4.11%Apr 14, 2026SPY Closing Price$694.46SPY Return+5.38%Apr 15, 2026SPY Closing Price$699.94SPY Return+6.21%Apr 16, 2026SPY Closing Price$701.66SPY Return+6.47%Apr 17, 2026SPY Closing Price$710.14SPY Return+7.76%Apr 20, 2026SPY Closing Price$708.72SPY Return+7.54%Apr 21, 2026SPY Closing Price$704.08SPY Return+6.84%Apr 22, 2026SPY Closing Price$711.21SPY Return+7.92%Apr 23, 2026SPY Closing Price$708.45SPY Return+7.50%Apr 24, 2026SPY Closing Price$713.94SPY Return+8.33%Apr 27, 2026SPY Closing Price$715.17SPY Return+8.52%Apr 28, 2026SPY Closing Price$711.69SPY Return+7.99%Apr 29, 2026SPY Closing Price$711.58SPY Return+7.97%Apr 30, 2026SPY Closing Price$718.66SPY Return+9.05%May 1, 2026SPY Closing Price$720.65SPY Return+9.35%May 4, 2026SPY Closing Price$718.01SPY Return+8.95%May 5, 2026SPY Closing Price$723.77SPY Return+9.82%May 6, 2026SPY Closing Price$733.83SPY Return+11.35%May 7, 2026SPY Closing Price$731.58SPY Return+11.01%May 8, 2026SPY Closing Price$737.62SPY Return+11.93%May 11, 2026SPY Closing Price$739.30SPY Return+12.18%May 12, 2026SPY Closing Price$738.18SPY Return+12.01%May 13, 2026SPY Closing Price$742.31SPY Return+12.64%May 14, 2026SPY Closing Price$748.17SPY Return+13.53%May 15, 2026SPY Closing Price$739.17SPY Return+12.16%May 18, 2026SPY Closing Price$738.65SPY Return+12.08%May 19, 2026SPY Closing Price$733.73SPY Return+11.33%May 20, 2026SPY Closing Price$741.25SPY Return+12.48%May 21, 2026SPY Closing Price$742.72SPY Return+12.70%Mar 2, 2026Capital Committed$98.3KShares Purchased4.8KBuyers1Events1Weighted Purchase Price$20.70Publicly DisclosedMar 4, 2026Mar 9, 2026Capital Committed$92.2KShares Purchased5.0KBuyers1Events1Weighted Purchase Price$18.45Publicly DisclosedMar 11, 2026May 13, 2026Capital Committed$74.7KShares Purchased9.2KBuyers2Events2Weighted Purchase Price$8.16Publicly DisclosedMay 16, 2026 - May 20, 2026May 14, 2026Capital Committed$106.9KShares Purchased12.6KBuyers4Events4Weighted Purchase Price$8.48Publicly DisclosedMay 19, 2026 - May 22, 2026May 15, 2026Capital Committed$69.7KShares Purchased8.3KBuyers2Events2Weighted Purchase Price$8.43Publicly DisclosedMay 20, 2026May 18, 2026Capital Committed$50.8KShares Purchased6.1KBuyers1Events1Weighted Purchase Price$8.33Publicly DisclosedMay 22, 2026May 19, 2026Capital Committed$20.0KShares Purchased2.2KBuyers1Events1Weighted Purchase Price$8.92Publicly DisclosedMay 22, 2026

SPY is rebased to the issuer price on the first common trading date. Marker size represents capital committed. Hover over a price line or purchase date, or use keyboard focus on a purchase date, to view details.

Stock Return After the Pulse Date

Tracks the stock's return after the Pulse Date and compares it with SPY. This chart tracks the stock’s forward returns from the Pulse Date—the date the latest qualifying insider purchase became public—showing how the stock performed after that information entered the public market—not the return earned by the insiders.

-44.39%+0.00%+44.39%1W2W3W1M2M3M6MIssuer ReturnSPY ReturnExcess Return1 Week Forward from Pulse DateIssuer: +8.3%SPY: +1.9%Excess: +6.5%2 Weeks Forward from Pulse DateIssuer: +8.7%SPY: −0.7%Excess: +9.4%3 Weeks Forward from Pulse DateIssuer: +14.7%SPY: −0.1%Excess: +14.8%1 Month Forward from Pulse DateIssuer: +15.6%SPY: −1.2%Excess: +16.8%2 Months Forward from Pulse DateIssuer: +38.0%SPY: −0.6%Excess: +38.6%3 Months Forward from Pulse DateIssuer: +14.4%SPY: +3.1%Excess: +11.3%

1 horizon pending—the required forward trading sessions have not elapsed yet.
Excess Return = Stock Return − SPY Return.

Insider Purchases as of the Pulse Date

Lookback windows ending on the Pulse Date - May 21, 2026

7-Day Lookback$140.5K16.6K shares
30-Day Lookback$322.1K38.4K shares
60-Day Lookback$322.1K38.4K shares
90-Day Lookback$512.7K48.1K shares
180-Day Lookback$512.7K48.1K shares

These calendar-day periods are counted backward from the Pulse Date - not from today.

Insider Acceleration

Shows whether insider purchasing activity is strengthening across recent, non-overlapping periods. For example, Capital and Buyer Acceleration compare the daily rate in Days 1-30 with Days 31-90; Recent Pulse compares Days 1-7 with Days 8-30. All comparison windows are counted backward from the Pulse Date—not from today.

Capital3.38xPurchase dollars/dayDays 1-30 / Days 31-90
Buyers10.00xDistinct buyers/dayDays 1-30 / Days 31-90
Events10.00xPurchase events/dayDays 1-30 / Days 31-90
Conviction0.34xDollars per distinct buyerDays 1-30 / Days 31-90
Recent Pulse2.54xPurchase dollars/dayDays 1-7 / Days 8-30
New AccelerationNoPurchases in Days 1-30with none in Days 31-90

Insider Details

All transactions shown are qualifying purchases. This report does not track sales, option exercises, or other transaction types.

2026-05-19Van Hoven Reena ChauhanChief People Officer2,242$8.92$19,999
0001193125-26-234749
2026-05-18Flanagan Glenda JDirector6,100$8.33$50,813
0001193125-26-234748amended lineage
2026-05-15Coon StephanieChief Strategy Officer5,895$8.42$49,636
0001193125-26-231005
2026-05-15Amoo-Gottfried Kofi OwusuDirector2,375$8.45$20,069
0001193125-26-231003
2026-05-14Kennedy Kelly J.Director2,500$8.40$21,000
0001193125-26-234747amended lineage
2026-05-14Cyr William B.Director6,000$8.52$51,120
0001193125-26-234746amended lineage
2026-05-14McKeon KathrynCMO and GM, Butter604$8.28$5,001
0001193125-26-229080
2026-05-14Pappas Peter NicholasCSO and President, Eggs3,500$8.51$29,785
0001193125-26-229079
2026-05-13Ruiz GiselDirector6,151$8.13$50,008
0001193125-26-231007
2026-05-13Post Denny MarieDirector3,000$8.23$24,690
0001193125-26-227110
2026-03-09Khoury KarlDirector5,000$18.45$92,250
0001193125-26-102362
2026-03-02Cyr William B.Director4,750$20.70$98,325
0001193125-26-091909

12 of 12 purchases · All qualifying purchases in the 180-day lookback are shown.

What is a qualifying insider purchase?

A qualifying insider purchase is a reported Form 4 transaction in which a company insider acquires eligible publicly traded common shares using personal capital. Each transaction must pass these controls:

  • Security class: The security must be eligible publicly traded common stock—not preferred shares, derivatives, options, warrants, or another non-common-stock interest.
  • Amendment lineage: Original and amended Form 4 filings are linked so a correction is not counted as an additional purchase.
  • Duplicate event: Repeated disclosures of the same economic transaction are consolidated and counted once.
  • Purchase channel: The transaction must be a qualifying purchase that represents the insider's personal capital commitment.

Private transactions, derivatives, employee-plan acquisitions, option exercises, gifts, sales, and unresolved transactions are excluded. This report therefore focuses only on verified purchases that represent an insider's direct economic commitment to the company.

Research evidence only; not an investment recommendation. Source dates and point-in-time boundaries are displayed so evidence available on the Pulse Date remains distinct from later monitoring.

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